AI Insights · Timothy · July 2022
Top 5 Educational Games in South America: Q2 2022 Performance
In Q2 2022, the top 5 educational games in South America demonstrated varied performance in terms of downloads, revenue, and active users. Detailed insights from Sensor Tower reveal significant trends and shifts.
The second quarter of 2022 showcased diverse performance metrics for the top 5 educational games on a unified platform in South America. Below, we delve into the trends for each app, as reported by Sensor Tower.
Toca Boca World, published by Toca Boca, experienced notable fluctuations in weekly revenue, peaking at approximately $113K in the last week of March. The revenue then saw a gradual decline, stabilizing around $68K-$75K through May, before a slight resurgence to about $95K in early June. Weekly downloads showed a consistent pattern, starting strong at about 296K and ending the quarter on a high note with nearly 293K downloads. Active users, however, displayed a downward trend from over 4M in late March to about 3.4M by the end of June.
Sago Mini World: Kids Games, from Play Piknik, maintained a steady weekly revenue around $6.4K-$7.2K throughout the quarter. Downloads peaked at 33K in early May, followed by a dip and a subsequent rise to approximately 31K by the end of June. Active users increased from around 90K in March to over 119K by the end of the quarter, indicating a growing user base.
Toddler Games for 2-3 Year Old, published by IDZ Digital Private Limited, saw a modest weekly revenue, peaking at about $1.1K in late May. Downloads exhibited a downward trend from 20K in early April to just over 10K by the end of June. Similarly, active users decreased from around 44K in late March to about 32K at the end of the quarter.
Animal Jam by WildWorks reported fluctuating weekly revenue, with peaks around $1.4K in mid-April and late May. The downloads remained relatively stable, hovering around 4.8K in late March and slightly decreasing to about 3.8K by the end of June. Active users showed a minor decline from 15.1K in late March to around 12.4K at the end of June.
Disney Coloring World, from StoryToys, had a more varied performance. Weekly revenue saw a peak of about $3.4K in mid-April, followed by a gradual decline to approximately $2.2K by the end of June. Downloads started high at 55K in early April, peaking at over 81K in early May, then dropping sharply to around 14K by the end of June. Active users followed a similar trend, peaking at over 97K in early May and decreasing to around 35K by the end of the quarter.
These insights, provided by Sensor Tower, highlight the dynamic nature of the educational games market in South America. For more detailed analytics and trends, visit Sensor Tower.